Day nursery

Genius Gems Day Nursery

114 Vicarage Road, West Bromwich, B71 1AF·Sandwell council·Ofsted URN: 2665368
Full day care
0 months to 5 years
123 places
Registered 24 Jan 2022
Early Years Register
FMS Inspection Score
Good
7/10
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Last reviewed: October 2026 · Inspection data and key information above update regularly, however, this review below is refreshed bi-annually and may not reflect recent changes. Contact the nursery directly to confirm current arrangements. If you spot anything outdated or inaccurate, please let us know.

Genius Gems Day Nursery

At a Glance

A baby roof top garden and four gemstone-named rooms give Genius Gems Day Nursery a recognisable character. At 114 Vicarage Road in West Bromwich, children move from Diamonds through Sapphires and Rubies to Emeralds, with room environments and routines changing as they grow. The nursery has 123 places in total and caters for children from birth to five years. That is a whole-setting figure, rather than the size of any individual room.

Ofsted rated the nursery Good on 26 June 2023, with positive findings about children's engagement and relationships alongside improvement priorities for baby-room teaching and indoor physical play. Those priorities matter: a warm relationship with staff and teaching pitched accurately to a baby's development are separate considerations. Both deserve attention.

The current offer combines sensory play for babies, accessible resources for toddlers and weekly preschool sessions with preparation for greater independence. Private bookings include full days and separate morning and afternoon sessions; funded attendance has its own patterns and meal charges.

The Nursery Experience

Rooms and Ages

Diamonds takes babies aged 0–12 months, combining creative and sensory activities using materials such as jelly and paint with regular local outings and access to the baby roof top garden. For the youngest children, this gives exploration several forms: handling materials, spending time outside and experiencing the surrounding community. The baby provision has an outdoor identity of its own.

Sapphires serves children aged one to two, using indoor and outdoor spaces for water and sand activities, imaginative play and experiences shaped around children's interests. Its equipment supports children beginning to crawl or walk. This is a stage when movement and communication are developing together, so having opportunities for both matters more than an impressive activity list.

Rubies is the two-to-three stage, where stories and circle time support language while accessible resource boxes and displays introduce colours, letters, numbers and shapes. Children can reach materials themselves. That practical arrangement gives them a way to choose and experiment, rather than relying on an adult to select everything for them.

Emeralds covers ages three to five, with clearly organised activity areas, child-height equipment and daily experiences emphasising relationships and communication. Technology resources and a picture-based reading scheme add different ways to explore ideas. School preparation here includes managing personal care and making choices, alongside early literacy.

Learning and Activities

The Early Years Foundation Stage provides the framework for learning and care: children develop through play, communication, physical activity and growing independence. It is the foundation of the nursery day. The room descriptions make that tangible, from a baby's sensory exploration to older children's storytelling and self-care.

In Emeralds, weekly additions include Letters & Sounds Sessions and Relaxation, Yoga & Movement Sessions, scheduled preschool activities alongside the everyday learning framework. Show & Tell Sessions, Science & Maths Sessions and PE Sessions also run weekly. These provide a recurring rhythm to the older children's week; the useful distinction is their regular place in the timetable, rather than a claim that a named session alone produces better outcomes.

In June 2023, babies joined familiar songs, two-year-olds threaded pasta and preschool children used seaside experiences in shared pretend play. The examples show different kinds of participation at different stages: listening and movement, careful hand control and collaborative imagination. They are a picture of that period, rather than a promise about today's timetable.

Outdoor and Community Life

Outdoor space is divided between Diamonds and Sapphires, and Rubies and Emeralds. Children use an outdoor area twice within their session, making outdoor activity part of the routine rather than an occasional addition. Separate areas also give the youngest children their own space within the outdoor provision.

Regular community outings are part of Diamonds, while Emeralds combines local trips with visits from community workers. These experiences connect play with people and places beyond the nursery. In June 2023, outdoor physical activity included tricycles, digging, balancing and climbing, although the indoor environment needed better planning to give babies and older children more opportunities for large movements.

Care and Support

Relationships and Communication

For Diamonds, a designated key worker follows development through individual activities and records, with written daily information supplemented by a spoken handover. Staff work with families to maintain babies' home routines and offer guidance on weaning and activities at home. The practical value is continuity: information about feeding and the nursery day passes between the adults caring for the child.

Facilities allow labelled bottles and feeds to be stored and warmed. Each baby also has space for personal belongings. These are useful everyday arrangements, especially when families are establishing feeding routines and need care to follow the child's existing pattern.

Rubies combines daily communication with parents' evenings twice a year, and development is reviewed through monthly observations and professional judgements. When children move between rooms, parents are introduced to the receiving staff and given settling arrangements. A room change therefore includes a handover between adults, as well as a change of surroundings for the child.

Inclusion and Wellbeing

At its June 2023 inspection, Ofsted found safeguarding effective, with attentive supervision and accident monitoring, and judged SEND support effective through timely professional referrals and targeted individual help. These are dated findings about practice. The practical detail is the combination of outside professional input and individual help within the nursery.

The baby-room improvement priority remains an important discussion point for families. In June 2023, teaching and planning in the two baby rooms needed to fit babies' developmental stages more accurately. The issue was the match between an activity and the individual child, rather than a shortage of activity names.

Independence develops through ordinary routines. Sapphires encourages children to feed themselves and help with cleaning their hands and faces, while Rubies supports toothbrushing, personal hygiene and conversations with parents about toilet training and changes to daytime naps. Emeralds continues this emphasis as children prepare for school.

A nursery chef cooks meals on site, with breakfast, a hot lunch of two courses, an afternoon snack and picnic tea forming the food offer. The nursery publishes a nut-free policy and caters for vegan, vegetarian, dairy-free and gluten-free diets; families are generally expected to provide another meal at home afterwards.

Practical Information

Sessions and Attendance

The nursery opens Monday to Friday, from 7.30am to 6.30pm, and operates throughout the year. Opening hours and booked sessions are different things here. Private full days run from 8am to 6pm, mornings from 8am to 1pm and afternoons from 1pm to 6pm, with an early addition from 7.30am to 8am.

A half-day rate is also offered. For families, the clearest choice is between the timed morning, afternoon and full-day bookings, with the early addition extending the start where needed. Enquiries can be made through the contact form, email or telephone, and visits can be booked through a separate form.

Funding and Paid Extras

Both 15-hour and 30-hour funded arrangements are offered, with stretched funding available. The 15-hour timetable includes three morning sessions or three afternoon sessions; the 30-hour full-day pattern uses three days from 8am to 6pm. The funding timetable also includes morning and afternoon patterns totalling 25 hours, so families should distinguish the entitlement from the particular attendance pattern they choose.

Meals are included in private-session fees, but funded sessions exclude them and food is charged separately. That distinction can change the total cost of an otherwise similar booking. Current prices come in the nursery's written quotation, and the fees and session information sets out the booking structure.

The address is 114 Vicarage Road, West Bromwich, B71 1AF. For the move to school, Emeralds works with parents, teachers and local schools through an outreach programme intended to support children and families during the transition. This is preparation and liaison, rather than an admissions advantage.

Things to Consider

  • Baby-room teaching. In June 2023, planning and teaching needed a closer match to babies' development. During a visit, ask how staff choose and adapt activities for a baby in Diamonds or a younger child in Sapphires.
  • Indoor movement. The June 2023 improvement priorities included more opportunities for large movements indoors. Ask to see how the current room layouts support physical play when children are inside.
  • Funded attendance and food. Funded sessions have separate meal charges, and the timetable includes different hour totals. Discuss the attendance pattern and a written quotation together so the booking matches your family's needs.
  • Dietary arrangements. A nut-free policy and provision for several dietary requirements form part of the food offer. Allergy-affected families should confirm current kitchen practice and arrangements for their child.

The Verdict

Genius Gems suits families choosing between morning sessions, afternoon sessions and full days, with a separate early-start addition. Its strongest practical appeal is the progression between rooms: baby routines and daily handovers give way to accessible resources, increasing independence and recurring preschool activities. The roof top garden adds a memorable feature for the youngest children.

The June 2023 Good judgement is a useful reference, but the baby-teaching and indoor-movement priorities deserve specific attention. For parents, the decision turns on how those areas work now, alongside the fit of the session timetable and the different treatment of meals on private and funded bookings.

FAQs

Ofsted rated it Good on 26 June 2023. Improvement priorities concerned matching baby-room teaching to children's development and providing more opportunities for large movements indoors.

Diamonds takes babies aged 0–12 months, Sapphires serves ages one to two, Rubies covers two to three, and Emeralds covers three to five. The nursery has 123 places in total.

Learning follows the Early Years Foundation Stage through play, communication and independence. Emeralds adds weekly sessions including Letters & Sounds Sessions and Relaxation, Yoga & Movement Sessions, while children use outdoor areas twice within their nursery session.

Yes. It offers 15-hour and 30-hour funded arrangements and stretched funding. Meals are charged separately for funded sessions, while private-session fees include nursery meals.

Full days run from 8am to 6pm, morning sessions from 8am to 1pm and afternoon sessions from 1pm to 6pm. An early addition runs from 7.30am to 8am, and a half-day rate is also offered.

Opening Hours

Fri
07:30-18:30
Mon
07:30-18:30
Tue
07:30-18:30
Thu
07:30-18:30
Wed
07:30-18:30
Opening schedule
Open all year
Full days
Available

Contact Information

Get in touch with the nursery directly

114 Vicarage Road, West Bromwich, B71 1AF

Manager

Katie Fletcher (Owner/Manager)

Ofsted Inspection

Inspection outcome and judgement breakdown

7/10

FMS Inspection Score

Good

Based on 4 subcategory ratings

Official Ofsted Grade

Good

Inspected: 26 June 2023

Safeguarding: Yes

Inspection History

26 Jun 2023Most recent full inspectionGood
15 Nov 2022Previous full inspectionGood

Inspection Judgements

Quality of education

Good

Behaviour and attitudes

Good

Personal development

Good

Effectiveness of leadership and management

Good

Disclaimer: The FMS Inspection Score is an independent analysis by FindMySchool. It is not endorsed by or affiliated with Ofsted. Always refer to the official Ofsted report for the full picture of a setting’s inspection outcome.

Disclaimer

Information on this page is compiled, analysed, and processed from publicly available sources including Ofsted early years registration and inspection data, local authority records, and the setting’s own published material.

FMS Inspection Scores and any assessment on this page are derived from that data using our own methodologies. They are our independent analysis and are not official Ofsted ratings or standings.

While we strive for accuracy, we cannot guarantee that all information is current, complete, or error-free. Places, opening arrangements, session patterns, funding eligibility, and fees change without notice, and the nursery and/or local authority should be contacted directly to verify any details before making decisions.

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